Small Business Saturday – 5 top website tips

Here are our five top tips for small businesses to improve their website to celebrate Small Business Saturday.

Keep blogging, keep evolving content

Creating new articles and content on your website is vital for search engines to rank you effectively. Without good new content your website will stagnate and you’ll find new business harder to reach. Don’t leave your main page content stagnant either. It’s now recommended to refresh the content at least every 3 months to keep ranking well.

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Black Friday 2015 – billion pound online shopping day

Well if you hadn’t already heard, tomorrow Friday 27th November 2015 is Black Friday.

This is now a major event in the retail calendar and many might argue the consumer buying public calendar where toys, electricals, gadgets, gizmos and general christmas gifts are sold at seemingly discounted prices. In previous years it’s also seen a flurry of panic buying, fights and even shop closures instore but what entails for the retailers and consumers concentrating with online sales? Will figures rise or fall with the impending website downtime due to high server demand. Well according to Experian-IMRG, online retailers are looking at hitting the £1 billion mark on Black Friday here in the UK!

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