Small Business Saturday – 5 top website tips

Here are our five top tips for small businesses to improve their website to celebrate Small Business Saturday.

Keep blogging, keep evolving content

Creating new articles and content on your website is vital for search engines to rank you effectively. Without good new content your website will stagnate and you’ll find new business harder to reach. Don’t leave your main page content stagnant either. It’s now recommended to refresh the content at least every 3 months to keep ranking well.

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How to Choose a Domain Name – Video

You can now watch the first Website Surgery session highlights on Design for Digital’s YouTube channel. This month the topic was Choosing the Perfect Domain and Director of Design for Digital, Lawrence Tilley, explained the five key factors which need to be considered; length, location, keywords, what to avoid and how distinctive or memorable it is. Gratefully hosted by The Guild in Bath, Lawrence was joined by several business people from Bath keen to learn about what makes a good domain name. The session begins with a ‘getting to know you’ series of questions, which help to explain some of the common domain name terms, before getting on to the meat of the subject how to choose a domain name.

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